MN32038: Business and strategy in emerging markets
[Page last updated: 23 May 2025]
| Academic Year: | 2025/26 |
| Owning Department/School: | School of Management |
| Credits: | 10 [equivalent to 20 CATS credits] |
| Notional Study Hours: | 200 |
| Level: | Honours (FHEQ level 6) |
| Period: |
- Semester 1
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| Assessment Summary: | EXCB 100% |
| Assessment Detail: |
- Closed-book written examination (EXCB 100%)
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| Supplementary Assessment: |
- Like-for-like reassessment (where allowed by programme regulations)
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| Requisites: |
In taking this module you cannot take MN32187 OR take MN20599
Before taking this module you must take MN12009 OR take MN22032 OR take MN10567 OR take MN20082
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| Learning Outcomes: |
By the end of this unit, the student should be able to:
- Assess the strategic choices and options available to businesses operating in emerging markets.
- Explain how internal and external environments (economic, political, social, industry, resource-endowment) influence the strategies and operations of organisations in emerging markets.
- Demonstrate critical awareness of contemporary business issues in emerging markets and effectively communicate independent thought and ideas.
Intellectual Skills:
- Connect context-specific knowledge of emerging markets to a range of business situations, considering the overall implications for organizations.
- Understand and apply theoretical concepts and frameworks to critically analyze institutional and corporate phenomena in emerging markets.
- Evaluate and interpret new information and engage in problem solving, thereby demonstrating a capacity to think clearly.
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| Synopsis: | Examine the business contexts of emerging markets and the challenges faced by businesses in these markets. You'll gain a deeper appreciation of the diversity and complexity of emerging market environments and associated future business arrangements.
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| Content: | The unit begins with an introduction to the background, opportunities, and challenges in emerging markets. It then explores the strategies, actions, and initiatives for dealing with these opportunities and challenges, especially institutional voids.
- The unit presents students with a wide variety of critical and contemporary business issues in emerging economies. Building on students prior understanding of international management, the course covers the following issues:
- The nature and characteristics of emerging markets
- The institutional environment of emerging markets and the implications for multinational firms
- Strategic options for dealing with institutional voids in emerging markets
- Forging and managing business partnerships and external relations in emerging markets
- Strategies and operations of emerging market firms and the competitive implications for foreign multinational firms
- Subsidiary control and management in emerging markets
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| Course availability: |
MN32038 is Optional on the following courses:
School of Management
- UMMN-AKB05 : BSc(Hons) Management with Marketing with Year long work placement (Year 4)
Department of Politics, Languages and International Studies
- UXXX-AYB05 : BSc(Hons) International Management and Modern Languages (French) with Year Abroad (Year 4)
- UXXX-AYB04 : BSc(Hons) International Management and Modern Languages (German) with Year Abroad (Year 4)
- UXXX-AYB06 : BSc(Hons) International Management and Modern Languages (Spanish) with Year Abroad (Year 4)
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Notes: - This unit catalogue is applicable for the 2025/26 academic year only. Students continuing their studies into 2026/27 and beyond should not assume that this unit will be available in future years in the format displayed here for 2025/26.
- 好色tv and units are subject to change in accordance with normal University procedures.
- Availability of units will be subject to constraints such as staff availability, minimum and maximum group sizes, and timetabling factors as well as a student's ability to meet any pre-requisite rules.
- Find out more about these and other important University terms and conditions here.
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