MN30817: Business strategy
[Page last updated: 23 May 2025]
Academic Year: | 2025/26 |
Owning Department/School: | School of Management |
Credits: | 6 [equivalent to 12 CATS credits] |
Notional Study Hours: | 120 |
Level: | Honours (FHEQ level 6) |
Period: |
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Assessment Summary: | EXCB 100% |
Assessment Detail: |
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Supplementary Assessment: |
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Requisites: | In taking this module you cannot take MN32213 OR take MN32041 |
Learning Outcomes: |
By the end of the unit, you will be able to:
- Understand how the external and internal environments relate to organisations' strategies.
- Understand corporate and business strategic choices.
- Gain an awareness of issues related to strategy development and implementation.
- Develop a critical understanding of theories and tools of strategic management.
- Apply theories and tools of strategic management to analyse strategic issues and formulate strategic responses.
- Develop analysis and critical thinking skills and the ability to interpret complex business situations. |
Synopsis: | This course aims to develop your understanding of the role of strategic management within organisations. You will explore fundamental theoretical models and tools in strategic management and apply these models in a range of contexts, notably through the case study method. |
Content: | The unit will examine how the external environment (including the general environment and the industry) and the internal environment (including resources and capabilities) relate to organisations' strategies. It will explore corporate-level and business-level strategic choices. It will consider issues related to the development and implementation of strategy. Through the case study method notably, it will explore these issues in a range of contexts. |
Course availability: |
MN30817 is a Generally Available Unit which is available to all students of the University (subject to the usual constraints) to take either as a Director of Studies approved option within their programme of study or as an 'extra' unit which does not count towards a final award.
MN30817 is Optional on the following courses:Department of Chemistry
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Notes:
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